Remote Creative Writer – Brand Storytelling & Content

About the role

We are seeking a visionary Creative Writer to become the voice of our brand. Working remotely, you will craft compelling stories that blend emotional storytelling with strategic marketing goals, reaching audiences across Africa and beyond.

Key responsibilities

• Develop and maintain a consistent brand voice across websites, email campaigns, social media, and newsletters.
• Create high‑quality long‑form and short‑form content such as blogs, articles, whitepapers, and scripts for podcasts, YouTube, TikTok, and Meta ads.
• Write conversion‑focused ad copy and landing‑page text that drives engagement and sales.
• Research emerging cultural trends in Africa and optimize content for SEO to increase organic reach.
• Collaborate with remote design and video teams to align written content with visual assets.

Required profile

• Degree in English, Journalism, Communications, Creative Writing or equivalent experience.
• 3–5 years of professional creative writing, copywriting, or content creation experience.
• Strong portfolio showcasing brand storytelling and scriptwriting.
• Deep understanding of African socioeconomic landscape, pop culture, and consumer behavior.
• Exceptional command of English with flawless grammar and proofreading skills.
• Self‑driven, highly organized, and able to meet strict deadlines independently.

Required skills

• WordPress (CMS platform)
• Slack (collaboration tool)
• Google Workspace (productivity suite)
• SEO research and optimization